Understanding what might drive a company's price and value is important. While some investors use fundamental analysis to study a company, other investors use the DuPont Analysis. The DuPont analysis is a framework for analyzing fundamental performance popularized by the DuPont Corporation.The DuPont analysis can be used by investors to examine the drivers of return on equity (ROE). While this is considered a fundamental metric, it can be used in conjunction with other metrics to assess the potential return potential of an investment.