Best practices are a set of guidelines, ethics, or ideas that represent the most efficient or prudent course of action in a given business situation. Best practices may be established by authorities, such as regulators, self-regulatory organizations (SROs), or other governing bodies, or they may be internally decreed by a company's management team. They can also evolve organically from within an industry as the result of experience and consensus among market participants. The term is often used interchangeably with "industry best practices."The benefits of following best practices include improved efficiency and reduced risk. By adhering to common standards and protocols across an industry sector or marketplace, companies can benefit from economies of scale and avoid duplication of efforts. In addition, following best practices can help firms manage their reputations by signaling to customers that they take their responsibilities seriously and operate in accordance with accepted norms.There are several key considerations when deciding whether to adopt specific best practices: whether they fit into the company's overall strategy; how much flexibility is allowed; how easily the new procedures can be integrated into existing operations; and what impact they will have on costs and resources. Management must also weigh potential risks against potential benefits before making any decision about implementation.